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News happens on Twitter, news breaks on Twitter: Rishi Jaitly



New Delhi: In this age of a rapidly changing world, micro-blogging site Twitter is fast catching the fancy of Indians and as “news happens on Twitter, news breaks on Twitter”, the US-based company is very bullish on this country.

“India is one of the fastest-growing markets for Twitter globally. News happens on Twitter, news breaks on Twitter. We are bullish on India. We are seeing some exciting things in India in micro-blogging.

“With Twitter, anyone can share ideas with the whole world. Twitter is uniquely positioned to do that. The media industry understands Twitter is a companion to its business,” Rishi Jaitly, market director, South & Southeast Asia at Twitter told in an interview.

Globally, Twitter has 284 million monthly active users. Of those, over 77 percent are outside the United States. India is one of the fastest growing markets. The company declined to share any country-specific data.

Talking about 2014 and the rising popularity of Twitter, Jaitly said: “Twitter entered the Indian market a couple of years back. When we entered we knew 2014 will be an important year for us as there will be Lok Sabha elections and IPL during the year.”

“In India we have immersed ourselves with the media business. We have engaged ourselves with the ministry (of information and broadcasting, TV channels and leading stakeholders in the audience business,” he added.

Describing Twitter as a “mobile microphone”, Jaitly said it has given voice to people across the country.

“Our goal is to ensure every Indian with a mobile device is deriving value from Twitter every single day. There is space and relevance for everyone on the platform, whether you’re an FMCG brand, an automobile brand or a spiritual leader. We’ve seen that users in India tend to take to Twitter around news, politics, cricket and entertainment,” Jaitly said.

With 8.5 million followers, Indian Prime Minister Narendra Modi is currently the second most-followed political leader in the world after US President Barack Obama and continues to grow his followers at a rapid pace, Twitter’s data on 2014 shows.

The “Golden Tweet” of 2014 was Modi’s declaration of victory May 16, 2014 gaining 70,519 retweets celebrating his win.

In India in the last 18 months, there was 600 percent increase in conversations, with politics, governance and public issues being the most talked about, Jaitly said.

He was very optimistic about India and felt there are more opportunities awaiting in 2015. “In 2015 there will be cricket World Cup. We will concentrate more on partnerships and ensuring that businesses across India see values in Twitter.”


Raksha Bandhan Celebrations with the soldiers of Indian Army at Pioneer Montessori Inter College




Lucknow : Pioneer Montessori Inter College, Eldeco branch today celebrated Raksha Bandhan with the soldiers of the Indian Army in an event organized by the Veerta and Balidan organization headed by Mr. Soumitra Tripathi. This organization has been conducting Raksha Bandhan Celebrations for the Indian Army soldiers since 5 years. It is one of the most awaited event of the year when the students tie rakhis to the soldiers and show respect, love and gratitude for their courage and valour.

The Chief Guest for the event Mr. Mohsin Raza (Minister of Science and Technology U.P.) addressed the gathering of the soldiers and students. He motivated the students and shared with them the modern innovative facilities which are being provided by the government as per the Digital India Movement. The special guest for the event Brigadier Rahul Gupta and Mr. Pawan Singh,
Chairman of S.R. Group was also present for the event. The manager of Pioneer Montessori Schools, Mr. Brijendra Singh also shared his thoughts on the selfless love and the bond between brother and sister. He said that the rakhis are not only for the protection of the girls but also to protect the brothers and it is like a raksha-sutra for the safety of the brothers.

Inspector Arun Kumar who was present with more than 30 soldiers of SSB under him, felt very grateful and said that it was a matter of great pride and joy for him to be a part of such a celebration and that it is the most awaited day of the year for the soldiers. The students presented various cultural programmes for the soldiers and the girls tied rakhis to the guests and the soldiers. The soldiers also presented songs for the students, which filled the atmosphere with high energy. The SSB soldiers band played to all the tunes.

All the guests and army personnel were presented with mementos and bouquets as a token of appreciation by the Principal of the school Mrs. Sharmila Singh. Shri Raghvendra Rai ji, Shri Manish Singh ji, Ms. Shweta Srivastava ji, along with founder Shri. Saumitra Tripathi ji were present and representing the team of Veerta and Balidan Organisation.

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