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Kerala bank plans new initiatives on turning 70
Thiruvananthapuram: Kerala’s State Bank of Travancore (SBT) is coming out with a new green initiative and traditional sartorial code for the employees on its 70th anniversary, an official said on Thursday.
On 12 September, SBT, which has nearly 15,000 employees and is a leading bank in the state, will turn 70.
While the green initiative will try to play a role in protection the environment, the dress code is meant to contribute to the promotion of khadi and handloom industry.
Speaking to media, E.K. Harikumar, chief general manager and the driving force behind this initiative said on Thursday that the dress code, on an experimental basis, has already been implemented in their head office in Thiruvananthapuram.
Talking about the green initiative, he said that on one Saturday every month, the employees will have to abandon their personal or official transport and travel to office either on foot, bicycle or public transport.
“The dress code of wearing the traditional Kerala dhoti — made of handloom or khadi every Thursday, has been in practice in their head office, for a while. I can say that 80 percent of our employees use either handloom or khadi,” said Harikumar.
“Now that we have put it into practice in our head office, we wish to take this out to the nearly 900 of our branches in Kerala and Tamil Nadu. Women can wear either saree or churidhar,” he said.
The management has decided that no order that will be issued on this and they wish the staff to adhere to it.
The initiative is mainly to send across the message that everyone has a role to play in protecting the environment and also chip in to promote the dying traditional khadi and handloom industry in Kerala.
International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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