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With AI model TVs, LG looks to further consolidate its position
Hyderabad, Oct 9 (IANS) With the launch of a new range of televisions featuring Artificial Intelligence (AI), LG Electronics India is looking to further strengthen its leadership position in flat panels market.
The leading consumer electronics brand on Tuesday introduced 25 AI ThinQ models, all made in India.
A top company official said LG, which sold over 2.2 million TVs in 2017, holds a market share of 25 per cent in flat panels.
UHD TV or the premium segment in flat panels is expected to play a key role in LG’s growth during the current year. This contribution during the current festive season is expected to be 40 per cent as against 14 per cent during the 2017 festive season.
Younchul Park, Director – Home Entertainment, LG Electronics India, told reporters here that the new models under OLED, Super UHD, UHD and Smart TV categories will bring new level of convenience, enhanced connectivity and more immersive TV viewing experiences.
With AI functionality in LG TVs, the consumers can directly speak into the remote to control TV functions and seamlessly discover and play content. These TVs do not only work on fixed voice commands but also understand the intent of query before providing a search result. There are set of over 800 commands which work even without internet connection.
The company has also introduced New 4K JAZZ TV, equipped with 35W built-in woofer and ultra bright IPS 4K panel for best 4K experience along with ThinQ AI support.
“AI functionality backed up with extensive research is incorporated in televisions with an aim of delivering a unique and more intuitive experience,” he said.
Park said the Pune factory of LG produced all premium TVs and entry models. He said the facility has enough capacity to the meet future requirements.
He said the company was trying to absorb the increased costs of components imported from Korea due to rupee depreciation. “As of now we are not passing the burden to consumers. We are assessing the situation,” he said.
He believes that entry of Chinese players with affordable TVs poses no threat as Indian consumers prefers an established brand like LG, which has presence in Indian market for over two decades with large number of service points and 20,000 trade partners.
–IANS
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International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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