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Uber apologises for sexist promotional message

Published

7 years ago

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Bengaluru, Sep 19 (IANS) Global ride hailing app Uber has apologised after its food delivery service’s ‘Wife Appreciation Day’ promotion in Bengaluru was called out for being ‘sexist’ by social media users from across the world.

Through its app, the company had put out a promotional message on Sunday for UberEATS, its food delivery platform, which was launched in the city a month ago.

“Dear husbands, a gentle reminder – today is Wife Appreciation Day,” the promotion read.

“Order on UberEATS and let your wife take a day off from the kitchen,” it said.

Later, the company had apologised for the promotion and removed it. “This was totally inappropriate. We’ve removed it and we apologise,” Uber had tweeted.

The message was shared across social media leading to Twitterati accusing the company of promoting sexism.

A Twitter user @rashi_kakkar said: “Thank you @Uber for defining gender roles in India. Of course women are meant to slog it out in the kitchen and the men need to buy us freedom”.

“But this was unprogressive. There has to be a better way to market your food delivery service which doesn’t rely on centuries of oppression,” tweeted a Mumbai-based netizen @bluekohlapuris.

“Sorry Uber, but why do you think that only the wife needs to be at the kitchen,” said another netizen @GNUmanth.

After a series of tweets from people, the company’s Chief Brand Officer Bozoma Saint John said: “This is totally unacceptable. Will take care of this”.

The online cab aggregating application has battled several allegations of sexism even in the past.

Its Chief Executive Officer Travis Kalanick had stepped down in June after numerous allegations of sexism, discrimination and sexual assault were levelled against the company’s top officials.

–IANS
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Apple is giving a huge discount on its gadgets: Details inside

Published

2 years ago

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May 5, 2022

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If you want to buy an iPhone and were waiting for a nice offer, then we have a piece of good news for you! Amazon Summer Sale May 2022 has begun and they are offering major discounts on various smartphones, laptops, and smart TVs, among others.

The sale is live now on the e-commerce platform with no-cost EMI options and exchange discounts on various products. In addition to this, Amazon has also partnered with several banks including ICICI, Kotak Bank, and RBL so that customers get instant discounts of up to 10% using their cards and EMI transactions.

Customers can easily enjoy this summer sale and get massive discounts on iPhones. They can also compare prices on Flipkart Big Saving Days Sale 2022 before making a purchase.

 

Amazon Summer Sale May 2022: Discount offer on iPhone 13 

Apple’s coveted phone model iPhone 13 in the 128 GB storage model will be available during the Amazon Summer Sale May 2022 for Rs 64,900. The MRP of the phone is Rs 79,900. This means that the customers will be able to enjoy a discount of up to Rs 15,000 on the purchase of the iPhone 13.

If you have an old iPhone in working condition then you will also be eligible to receive another additional discount worth up to Rs 17,000 on the iPhone 13.

Buy at Rs. 64,900 (MRP – Rs. 79,900)

Features of Apple iPhone 13 

The iPhone is powered by an A15 Bionic processor with 6 core CPU. Apart from this, it has 16 core neural engines. With the iPhone 13, up to 512 GB of storage will be available. The iPhone 13 has a 6.1-inch Retina XDR display with 1000 nits brightness.

The iPhone 13 has a 12-megapixel dual rear camera setup. This time a new wide-angle camera has been given, whose aperture is f/1.6. With this, there is support for sensor optical stabilisation. Night mode has been made better than before. The second lens is also 12 megapixels ultra-wide and has an aperture of f/2.4.

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