Entertainment
Celebrity photo-shoots were simpler earlier: Dabboo Ratnani
New Delhi : Popular photographer Dabboo Ratnani, who brings out an annual calendar featuring Bollywood stars, says celebrity photo-shoots were “simpler” earlier as now “a lot” goes into their production.
Ratnani, who is co-judging the second season of “India’s Next Top Model”, says the emergence of international fashion and make-up brands and popularity of global trends has upped the game as far as celeb photo-shoots are concerned.
With a career that has spanned two decades, Ratnani said things are not “really different” for him now as compared to before.
“A lot more goes into the production of the photo-shoots now. Earlier, I used to just call the actor and they would say, ‘Tomorrow we are free, let’s do a photo shoot’. It was simpler.”
“Now we are assigned by a magazine. It is a particular job with details of ‘This is how it is supposed to be as it is for a particular reason or a look’,” Ratnani told IANS.
He has worked with the likes of Amitabh Bachchan, Abhishek Bachchan, Aishwarya Rai Bachchan, Shah Rukh Khan, Bipasha Basu, Arjun Rampal, Priyanka Chopra, Rani Mukerji for collectible celebrity calendars and magazine photo-shoots.
Ratnani says nowadays actors are very professional too.
He said in the past the clothes were very different.
“In older times, international stores weren’t there. That isn’t the case now. So, a lot of influence of fashion has come into the photo-shoot of the celebrities.”
“The biggest designers, even if they are international designers, they would prefer a celebrity to wear their clothes and pose on a magazine’s cover. A lot of influence from other factors like make-up, hair, international brands, etc., weren’t there in India before,” Ratnani recalled.
“All those things have changed in the photo-shoots,” he added.
Ratnani says that for women, make-up plays a bigger role.
“With a girl, whatever she is wearing, from make-up to hair, everything has to be co-ordinated to match the look. For a male, I think make-up is very much quite safe. They put really little make-up like before (old times) unless they are trying a particular look,” Ratnani said.
International online casino Casino Days has published a report sharing their internal data on what types and brands of devices are used to play on the platform by users from the South Asian region.
Such aggregate data analyses allow the operator to optimise their website for the brands and models of devices people are actually using.
The insights gained through the research also help Casino Days tailor their services based on the better understanding of their clients and their needs.
Desktops and Tablets Lose the Battle vs Mobile
The primary data samples analysed by Casino Days reveal that mobile connections dominate the market in South Asia and are responsible for a whopping 96.6% of gaming sessions, while computers and tablets have negligible shares of 2.9% and 0.5% respectively.
The authors of the study point out that historically, playing online casino was exclusively done on computers, and attribute thе major shift to mobile that has unfolded over time to the wide spread of cheaper smartphones and mobile data plans in South Asia.
“Some of the reasons behind this massive difference in device type are affordability, technical advantages, as well as cheaper and more obtainable internet plans for mobiles than those for computers,” the researchers comment.
Xiaomi and Vivo Outperform Samsung, Apple Way Down in Rankings
Chinese brands Xiaomi and Vivo were used by 21.9% and 20.79% of Casino Days players from South Asia respectively, and together with the positioned in third place with a 18.1% share South Korean brand Samsung dominate the market among real money gamers in the region.
Cupertino, California-based Apple is way down in seventh with a user share of just 2.29%, overshadowed by Chinese brands Realme (11.43%), OPPO (11.23%), and OnePlus (4.07%).
Huawei is at the very bottom of the chart with a tiny share just below the single percent mark, trailing behind mobile devices by Motorola, Google, and Infinix.
The data on actual phone usage provided by Casino Days, even though limited to the gaming parts of the population of South Asia, paints a different picture from global statistics on smartphone shipments by vendors.
Apple and Samsung have been sharing the worldwide lead for over a decade, while current regional leader Xiaomi secured their third position globally just a couple of years ago.
Striking Android Dominance among South Asian Real Money Gaming Communities
The shifted market share patterns of the world’s top smartphone brands in South Asia observed by the Casino Days research paper reveal a striking dominance of Android devices at the expense of iOS-powered phones.
On the global level, Android enjoys a comfortable lead with a sizable 68.79% share which grows to nearly 79% when we look at the whole continent of Asia. The data on South Asian real money gaming communities suggests that Android’s dominance grows even higher and is north of the 90% mark.
Among the major factors behind these figures, the authors of the study point to the relative affordability of and greater availability of Android devices in the region, especially when manufactured locally in countries like India and Vietnam.
“And, with influencers and tech reviews putting emphasis on Android devices, the choice of mobile phone brand and OS becomes easy; Android has a much wider range of products and caters to the Asian online casino market in ways that Apple can’t due to technical limitations,” the researchers add.
The far better integration achieved by Google Pay compared to its counterpart Apple Pay has also played a crucial role in shaping the existing smartphone market trends.
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