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Finger-licking Biryani defeating Pizza in online food delivery platform

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Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

New Delhi: At a time when online food ordering has become the new normal for millennials and working couples, piping hot biryani has come out of the oven in a big way, emerging as the most-loved comfort food across Metros and suburbs in the country.

Like the way pizza and burger orders flourished, online food delivery platforms have now crowned biryani as the king of most-craved dishes.

 

Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

 

“Compared to 2017, there was a whopping 681 per cent increase in biryani orders on Swiggy in 2018 — that is one biryani ordered every 3.5 seconds,” the online food delivery platform told media persons.

While pizzas, burgers and cakes were the most searched food items last year, chicken biryani remained the most ordered dish during festivals, lunches, dinners, snack time and late-night slots across the country.

Witnessing the growing demand, opening a biryani house is one of the top choices for entrepreneurs who wish to invest in food start-ups.

Often priced by the kilo, the delicacy is served by big hotel chains, quick-serve restaurants (QSRs), Cloud kitchens as well as take-away joints — categorised in over 10 regional variations and the most popular ones being Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi and Tehari.

 

Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

 

According to Sagar Kochhar, Chief Marketing Officer (CMO), Rebel Foods which is the parent company of Behrouz — India’s largest online biryani brand — biryani consumers have become a lot more extreme in terms of preferences.

“They want to indulge in great food experiences and they do not eat just with the purpose of filling their bellies,” Kochhar told journalists.

Since hot and fresh biryanis come in larger quantities, it is often ordered in bulk at workplaces, parties and events as a total value-for-money cuisine.

 

Mouthwatering delicious Biryani overtaking Pizza in online food delivery:

 

“Biryani, influenced by the Persian culture, allows people to indulge in gastronomy to savour the relationship between food and culture,” Kochhar added.

With consistent yet versatile cooking techniques and personalised presentations, the convenience of online food ordering mediums have filled in the blank that once lay in between street-side biryani places and home-cooked options, with several new choices.

 

Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

 

“Biryani has got momentum with the mushrooming of online platforms and with millennials consuming it the most.

“Biryani is also region-specific and a Bengali will prefer Kolkata biryani and a Tamilian will go for Chennai-type biryani. We are devising new marketing strategies to attract millennials via Facebook and Instagram, etc,” K. Umamaheswaran, Founder of Kolkata Biryani House which has branches in Delhi-NCR, told media persons.

Hyderabad retains its position as the biryani capital of India. Food lovers in India even declared October 28 as the “National Biryani Day” last year by placing highest number of orders (on Swiggy) for the dish that day.

According to Sandeep Anand, Chief Marketing Officer (CMO) of Zomato, biryani orders have increased more than 10 times on the platform.

 

Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

 

“Chicken biryani has been the most-ordered dish on our platform for two straight years. The numbers are destined to only grow further with more and more biryani outlets opening-up with interesting innovations to the dish,” Anand noted.

However, unlike famous pizza, burger and cake brands with pan-India presence, there are not many biryani brands yet which could be recognised as national biryani serving brands.

Nonetheless, several popular online brands like Behrouz, Biryani By Kilo, Biryani Blues and others are busy serving the palate and taking the legendary mouth-watering dish — once limited to a few known restaurants — right at your doorstep.

 

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

    According to Sandeep Anand, Chief Marketing Officer (CMO) of Zomato, biryani orders have increased more than 10 times on the platform. "Chicken biryani has been the most-ordered dish on our platform for two straight years. The numbers are destined to only grow further with more and more biryani outlets opening-up with interesting innovations to the dish," Anand noted.

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

    "Biryani is also region-specific and a Bengali will prefer Kolkata biryani and a Tamilian will go for Chennai-type biryani. We are devising new marketing strategies to attract millennials via Facebook and Instagram, etc," K. Umamaheswaran, Founder of Kolkata Biryani House which has branches in Delhi-NCR, told media persons. Hyderabad retains its position as the biryani capital of India. Food lovers in India even declared October 28 as the "National Biryani Day" last year by placing highest number of orders (on Swiggy) for the dish that day.

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

    With consistent yet versatile cooking techniques and personalised presentations, the convenience of online food ordering mediums have filled in the blank that once lay in between street-side biryani places and home-cooked options, with several new choices. "Biryani has got momentum with the mushrooming of online platforms and with millennials consuming it the most.

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

    Since hot and fresh biryanis come in larger quantities, it is often ordered in bulk at workplaces, parties and events as a total value-for-money cuisine. "Biryani, influenced by the Persian culture, allows people to indulge in gastronomy to savour the relationship between food and culture," Kochhar added.

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

    According to Sagar Kochhar, Chief Marketing Officer (CMO), Rebel Foods which is the parent company of Behrouz -- India's largest online biryani brand -- biryani consumers have become a lot more extreme in terms of preferences. "They want to indulge in great food experiences and they do not eat just with the purpose of filling their bellies," Kochhar told journalists.

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

    Witnessing the growing demand, opening a biryani house is one of the top choices for entrepreneurs who wish to invest in food start-ups. Often priced by the kilo, the delicacy is served by big hotel chains, quick-serve restaurants (QSRs), Cloud kitchens as well as take-away joints -- categorised in over 10 regional variations and the most popular ones being Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi and Tehari.

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

    "Compared to 2017, there was a whopping 681 per cent increase in biryani orders on Swiggy in 2018 -- that is one biryani ordered every 3.5 seconds," the online food delivery platform told media persons. While pizzas, burgers and cakes were the most searched food items last year, chicken biryani remained the most ordered dish during festivals, lunches, dinners, snack time and late-night slots across the country.

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

    At a time when online food ordering has become the new normal for millennials and working couples, piping hot biryani has come out of the oven in a big way, emerging as the most-loved comfort food across Metros and suburbs in the country. Like the way pizza and burger orders flourished, online food delivery platforms have now crowned biryani as the king of most-craved dishes.

  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news
  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news
  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news
  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news
  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news
  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news
  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news
  • Biryani, Chicken biryani, Pizza, Burger, Online food, Food ordering apps, Metros, Suburbs, Swiggy, Zomato, Food delivery platforms, Most searched food items last year, Festivals, Lunch, Dinners, Snacks, Hyderabadi, Lucknowi, Calcutta, Malabari, Bombay, Awadhi, Tehari, Lifestyle news

Feature

Remove Holi Colours Without Harming Your Skin with these tips

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Lingers, Lingerie, Holi festival, Holi celebrations, holi Colours, Undergarments for Holi festival, Holi, Festival of colours, Lifestyle news, Offbeat news

Holi is one festival that everyone both loves and hates . We love it ,because of all the amazing colours that it brings to our lives and we hate it when our skin gets all those rashes ,after trying to take colours off . Well before you again resolve to not play Holi the next year . Here are some simple life hacks that you can use to easily get rid of those stubborn holi colours .

While Holi is an extremely joyous and playful festival the colour that is used is sometimes deangerous and harmfull to your skin .

Image result for Tips for removing Holi Colours

TIPS :

1.Gramflour and Curd: To remove colour from hairs ,keep a mixure of curds and besan in aaamla(aamla has to be soaked in a water one night before) and wash it .After applying this, shampoo your hair . The colour from your hair will easily come out

2.Banana and Milk : Make a paste of banana and milk .Now add some honey to it and mix well . Apply this mixture on your head and leave it till it dries This will easily remove colour from your hairs

Image result for Tips for removing Holi Colours

 

3.Fenugreek (Methi) seeds:   Mix fenugreek seeds in curd and keep it overnighty .Apply this mixture on your head and leave it for half  hour .After washing it shampoo your hair .The colour will come out easily

4.Multani Mitti : Use this pack on your face and keep it till it dries . It helps in removing colours . You can also apply the pack of lemon juice and curd on your skin and then wash it after 20 mint . It helps in removing strong colours from your skin.

5.Gramflour and Cream: Mix Gramflour, oil and cream and make a paste of it . apply it on your skin and wash it after it gets dry .

*Always apply coconut or mustard oil before playing colours on your skin

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