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Media needs to pledge better coverage for Scientific innovation

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New Delhi : Around 300 delegates including science communicators, scientists, researchers, science fiction writers, science enthusiasts and students participated in the science communication congress on the theme ‘Communicating India’s Scientific Wisdom: Changing Paradigms” held on 21-22 December at Indian Institute of Mass Communication.

The 17th edition of the Indian Science Communication Congress was ointly organized by CSIR-National Institute of Science Communication and Information Resources (CSIR-NISCAIR), Indian Institute of Mass Communication (IIMC), Indian Science Writers’ Association (ISWA), VigyanBharati (ViBHA), Society for Information Science (SIS) and Indian Science Communication Society (ISCOS).

 

Coverage of science in the media is dismal and has been declining over the years, said Dr. Narender K Sehgal, the noted science communicator and UNESCO Kalinga Prize Winner who chaired the inaugural session of the 17th Indian Science Communication Congress in New Delhi. Prof. K. G. Suresh, Director-General, Indian Institute of Mass Communication delivered the keynote address. He said that to reach the masses, scientists have to be communicators as well.  Welcoming the gathering Dr. Manoj Kumar Patairiya, Director, CSIR-NISCAIR said that the Indian Science Communication Congress has over the years emerged as a platform for brainstorming and engaging in discussions on various facets of science communication. R. S. Sangwan, Director, Academy of Scientific and Innovative Research (AcSIR) was the chief guest.

The various sessions discussed on the emerging worldview on India’s scientific wisdom, science communication, health communication, agriculture communication, and environment and risk communication.

The scientainmentprogramme that included magic and puppet shows in the evenings on both the days saw the delegates and the general audience enjoying and understanding some scientific concepts.

A round table discussion on ‘India’s scientific wisdom: communication strategies’ had many experts including Prof. KrishanLal, Dr. C.M. Nautial, Mr. RajkumarBhardwaj and many other noted science communicators brainstorming on various communication strategies for spreading India’s scientific wisdom.  The two-days event concluded with Dr. ManojPatairiya, Director, CSIR-NISCAIR summing-up the two days event.

 

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Lenovo launches a free service called PC Pal

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According to the company, the service will offer neutral, unbiased recommendations based on individual requirements, to help consumers make informed purchase decisions.

“A lot of consumers in India are looking to buy a PC, many of them for the first time. However, there are so many choices available that it can be difficult for a consumer to decide. This challenge of finding the right laptop can be addressed by PC Pal, by providing expert, impartial advice,” Rahul Agarwal, CEO and Managing Director, Lenovo India said.

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The service is designed to simplify the purchase process and reduce the hassle of selecting the right laptop.

”PC Pal” asks a few simple questions and showcases the ideal configuration based on the consumer”s responses.

Prime Minister Narendra Modi’s book ‘Letters to Mother’ will release in June

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